Raksha Bandhan traditions and customs in India

Raksha Bandhan or Rakhi festival plays a significant role in the Hindu Calendar. The festival of Raksha Bandhan is widely celebrated amongst us on Shravana Purnima on the full moon day every year. It is a special occasion for siblings to express their love for each other and strengthen their bond.

Raksha Bandhan is a popular festival amongst the North Indians. However, it is massively celebrated across different religions and culture in India today. The festival of rakhi has evolved pertaining to the current changing scenarios. Although Raksha Bandhan history goes way back, the celebration has shown a significant change over the due course.

Let’s look at the traditions and customs of rakhi in India that have been adopted by all the Indians in today’s era:


While the sweets and rakhis are prepared ahead of the festival, Indians start getting ready early in the morning on the day of Raksha Bandhan. Before commencing the Rakhi ceremonies, Indians believe in purifying their mind and body. Later, a sister decorates a thali with roli, chawal, betel nut, diya, and sweets for Raksha Bandhan pooja.

Raksha Bandhan Traditions

The Rakhi thali plays a significant role in conducting the festivities of Raksha Bandhan. A sister performs an Arti of all her brothers with the Rakhi thali for their long-term safety. After the Arti, she applies tilak on her brother’s forehead to ward off the evil eye. She finishes it by feeding her brother his favourite sweet.


Raksha Bandhan Rituals

Raksha Bandhan is a traditional Indian festival. Although the times have changed today, the rituals remain the same. Even today, sisters tie a rakhi on her brother’s wrist while brothers give rakhi gifts in return. Although buying rakhi gifts for sisters is overwhelming, choose the perfect gift based on her taste and preference.

Today, sisters also find a way to surprise brothers by offering gifts on Raksha Bandhan. While there are numerous rakhi gifts in the market, choose personalised rakhi gifts for brother this rakhi. If he has a sweet tooth, gift him a personalised Cadbury Raksha Bandhan box to surprise him with his childhood favourite chocolates.


The festival of Raksha Bandhan is celebrated across the globe today. Since many of us live outside our homeland, we celebrate the Rakhi festival from any corner of the world. Distance does not stop a brother-sister duo anymore from celebrating Raksha Bandhan with the same enthusiasm.

Cadbury Raksha Bandhan

Due to the availability of E-rakhis and online rakhi gifts, it has become easier to strengthen the bond between siblings irrespective of the distance. Moreover, conference and video calls on the day of Raksha Bandhan allows us to connect easily with our siblings who live far away. This rakhi season, send Cadbury Raksha Bandhan sweets instead of traditional sweets along with a beautiful rakhi to the long-distance siblings.


Every Indian knows the importance of tying a rakhi on the auspicious day of Raksha Bandhan. A rakhi that is tied on the muhurat time succeeds in protecting our brothers from the evil. During the on-going tradition of rakhi, a sister chants the following prayers for her brother’s well-being:

“Suraj shakhan chhodian, Mooli chhodia beej
Behen ne rakhi bandhi / Bhai tu chir jug jee”
“The sun radiates its sunlight, the radish spreads its seeds,
I tie the Rakhi to you O brother and wish that may you live long.”
“Yena baddho Balee raajaa daanavendro mahaabalah
tena twaam anubadhnaami rakshe maa chala maa chala”
“I tie you the Rakhi that was tied to king Bali, the king of Demons,
O Rakhi I pray that you never falter in protecting your devotee”.

This year, the festival of Raksha Bandhan falls on the 3rd of August. Reaffirm the love and bond between siblings with a splendid celebration on Raksha Bandhan. Keep the spirit of the rakhi festival alive by following the traditions and customs, while giving it a modernised touch every year.